Cruelty-Free Makeup, Skincare & Bodycare 

About Erin

My mother wore lipstick for the carpool and my grandmother had her hair set every week at the beauty parlour. Yes, I’m from Texas, and from a young age, I learned the importance of making time for you, no matter what and how valuing yourself helps you serve others more effectively.
 In short, I learned self-worth.
When I arrived in New York City, I worked with various cosmetic and skincare lines at places like Bergdorf Goodman, Henri Bendel's and Barney's New York.
As a makeup artist I encountered so many women who were overwhelmed by trying to keep up with the magazines "must have" products, makeup line agendas and magical potions to turn back the clock. At that point, even I needed a nap.
So, I set out to solve problems.
To help women become a priority in their busy lives and provide a line that would be the gateway to their own self-worth. 
In short, I wanted lip-gloss and moisturizer to empower you.
I am not about what’s best for me, but rather what will work for you and your routine. Products that pack a punch, do what they say they will do, and won’t breakout your skin, or break the bank.
Think of me as your guide.
I am not just a name on a product. I will answer your questions; tell you my beauty secrets—without a hidden agenda—giving you the attention AND TRUTH you should have.
From being a super mom, to arguing a case, to running errands to having your opening night my wish for you is that you feel comfortable and confident in your own skin.  That you know what skincare works for you and what purpose each step in your makeup routine serves - so you can get all of that out of the way and give the world what only YOU can give.
I make it easy. And it can take 5 minutes to achieve, I promise.

A few of my secrets:

No matter what size you are, season you are in, or where you are on your journey, the right makeup and skincare can help you put your best face forward  (and a little Magic Dust never hurt anyone). 
Let your outer glow ignite your inner glow.



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